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  1. InternetUnited States

    United States: more adults use TikTok than X

    Facebook71%TikTok37%WhatsApp32%X / Twitter21%

    In 2025: Facebook 71%, TikTok 37%, WhatsApp 32%, X / Twitter 21%. Adults aged 18+ reporting platform use. Not daily users; groups overlap.

    Source: Pew Research Center: Social Media Fact Sheet, 2025Open on the chart →
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    Adults aged 18+ reporting platform use. Not daily users; groups overlap.

    Each bar is one measure’s share on the same percentage scale.

    Published values from one year, country and source. No category sums or causal conclusions.

    Pew Research Center, Washington, D.C., Social Media Fact Sheet, November 20, 2025. Limited numerical excerpt: five platforms, four survey waves (2021/2023/2024/2025). US adults aged 18+ reporting ever using the platform; not MAU, daily users or advertising reach. Mode break: phone through 2021, web/mail in 2023, web/mail/phone in 2024–2025. Changes cannot all be attributed to behavior. Point dates are published survey labels, not single-day measurements. Pew Research Center has published the original content in English but has not reviewed or approved this translation. Survey mode break:2012–21 phone;2023 web/mail;2024–25 web/mail/phone. Latest sample5022 adults, fieldwork2025-02-05 through2025-06-18. These are not MAU and not advertising reach. A bounded factual excerpt5 platforms×4 waves; cite original title, date and URL; include translation disclaimer from source metadata.

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    How did this picture change across earlier observations?

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