China: Bing has a substantial share of search referrals
In 2025, Baidu sent 54.6% of search referrals to websites and Bing 24.5% (Statcounter’s network). These are not shares of queries or residents.
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In 2025, Baidu sent 54.6% of search referrals to websites and Bing 24.5% (Statcounter’s network). These are not shares of queries or residents.
Bars start at zero and show source values in one unit.
- Baidu % of search referrals
2025: 54.64
- Bing % of search referrals
2025: 24.5
Published estimates from one source are compared. Overlapping groups are not added as separate people; association is not causation.
Statcounter GlobalStats, CC BY-SA 3.0. Shares of detected referrals to network sites, not people, queries or time. Zero-click searches and in-app use are unobserved. Recent months may be revised. YANDEX and YANDEX RU remain separate.
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What changes for another age group or period?