TikTok and WhatsApp have very different age gaps
UK social media users, 2025: TikTok reaches 83% of ages 16–24 and 7% of ages 75+. WhatsApp: 81% and 78%. Same survey and age groups.
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UK social media users, 2025: TikTok reaches 83% of ages 16–24 and 7% of ages 75+. WhatsApp: 81% and 78%. Same survey and age groups.
Bars start at zero and show source values in one unit.
- TikTok · 16–24 % of UK social media users aged 16+ in the stated group
2025: 83
- TikTok · 75+ % of UK social media users aged 16+ in the stated group
2025: 7
- WhatsApp · 16–24 % of UK social media users aged 16+ in the stated group
2025: 81
- WhatsApp · 75+ % of UK social media users aged 16+ in the stated group
2025: 78
Published estimates from one source are compared. Overlapping groups are not added as separate people; association is not causation.
Ofcom ©, Adults’ Media Use and Attitudes 2026. UK ages 16+, surveyed September 29–November 28, 2025. Each measure retains its own denominator; age and user group are labelled. Rounded estimates, intervals not imported. Methodology changed, so older years are not spliced into a trend. Task responses do not measure general intelligence; views of social media do not prove its effects.
A question for this picture
What changes for another age group or period?