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  1. InternetBrazil

    Brazil: watching content is much more common than posting originals

    Watch video71%Post own content30%

    In 2025, 71% of internet users aged 10 and over watched video and 30% posted their own content. Originals include text, photos, video and music.

    Source: Cetic.br / NIC.br: ICT Households, CC BY 4.0Open on the chart →
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    In 2025, 71% of internet users aged 10 and over watched video and 30% posted their own content. Originals include text, photos, video and music.

    Bars start at zero and show source values in one unit.

    Published estimates from one source are compared. Overlapping groups are not added as separate people; association is not causation.

    Shares of Brazilian internet users aged 10+, rounded Cetic.br estimates. Groups accompany the numbers. Sampling errors are not imported here; comparisons are descriptive, not significance tests. Education uses Brazilian levels, not years of schooling.

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    What changes for another age group or period?

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